BLAACK by G2000
2020
Hong Kong
The new concept store, BLAACK BY G2000, is highly regarded for their Made-to-Measure tailoring services. In this rebranding project, we proposed combining two "A" within the logo design in a very subtle way to settle the legal registration problem. Utilizing the word "BLAACK" allows our clients to expand into a larger market without any legal registration problems.
To represent the new branding identity of BLAACK BY G2000, we chose the color orange, which conveys passion and positivity, similar to the characteristics of their clientele.







